Ola

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Ola
Ola Consumer
Company typePrivate
IndustryTransportation, Fintech, Food delivery
FoundedDecember 3, 2010; 14 years ago (2010-12-03)
Founder
HeadquartersBangalore, Karnataka, India
Area served
India
Key people
  • Bhavish Aggarwal (CEO)
Products
  • Ride-hailing
  • Auto-rickshaw booking
  • Bike taxis
  • Food delivery
  • Financial services
Services
  • Cab booking
  • Outstation travel
  • Car rentals
  • Cloud kitchens
  • Micro-insurance
Revenue2,535 crore (US$304 million) (FY23)
Decrease -772 crore (US$-93 million) (FY23)
Number of employees
6,000 (2024)
Subsidiaries
  • Ola Fleet Technologies
  • Ola Financial Services
  • Ola Foods
  • Ola Electric (6% stake)
Websitewww.olacabs.com

Ola Consumer, formerly known as Ola Cabs, is an Indian ride-hailing company headquartered in Bengaluru, Karnataka. Founded in 2010 by Bhavish Aggarwal and Ankit Bhati, it operates as a technology-driven mobility platform, connecting customers with driver-partners across 250+ cities in India. The company offers a range of services, including cabs, auto-rickshaws, bikes, and electric mobility through its subsidiary, Ola Electric. Ola's platform facilitates seamless bookings via its mobile app and website, integrating features like real-time tracking, digital payments, and subscription-based services. With a network of over 2.5 million driver-partners, Ola holds a significant market share in India's ride-hailing industry. The company has diversified into financial services, food delivery, and cloud kitchens, aiming to build an integrated mobility ecosystem.[1]

Founders & Leadership

  • Bhavish Aggarwal (Co-Founder and CEO): A graduate of IIT Bombay with a degree in Computer Science and Engineering, Aggarwal founded Ola after a challenging cab rental experience. Before Ola, he worked at Microsoft Research for two years, filing two patents and publishing three academic papers. He leads Ola's strategic vision and expansion into electric mobility and financial services.[2]
  • Ankit Bhati (Co-Founder): Also an IIT Bombay alumnus with a degree in Mechanical Engineering, Bhati co-founded Ola with Aggarwal. He played a key role in developing Ola's technology platform and operational framework before transitioning to advisory roles. Bhati has also co-founded other ventures like EventEdge.[3]

Origin & Founding Story

Bhavish Aggarwal and Ankit Bhati, the founders of Ola Consumer

Ola was founded in December 2010 by Bhavish Aggarwal and Ankit Bhati, two IIT Bombay graduates, in Mumbai, India. Initially launched as Olatrip.com, a trip-planning platform, the duo pivoted to ride-hailing after Aggarwal faced an unreliable cab experience during a trip from Bangalore to Bandipur. Recognizing the potential to streamline transportation using technology, they launched Ola Cabs in January 2011 as a taxi aggregation service, initially offering bookings via phone calls. The introduction of a mobile app in June 2012 marked a significant shift, enabling seamless ride-hailing services. Ola's focus on affordability, accessibility, and technology-driven solutions helped it gain traction, expanding to over 100 cities by 2015.[4]

Timeline

Year Milestone
2010 Ola founded as Olatrip.com by Bhavish Aggarwal and Ankit Bhati in Mumbai.[5]
2011 Launched Ola Cabs, a taxi aggregation service; raised $500,000 from angel investors.[6]
2012 Introduced mobile app for ride-hailing services.[7]
2014 Expanded to auto-rickshaw services in Bengaluru; reached 100+ cities.[8]
2015 Acquired TaxiForSure for ₹1,237 crore; became app-only service.[9]
2017 Acquired Foodpanda India to enter food delivery.[10]
2018 Expanded to Australia, New Zealand, and the UK; acquired Ridlr.[11]
2019 Reported first operating profit of ₹90 crore.[12]
2021 Launched Ola Electric’s S1 Series electric scooters.[13]
2024 Exited international markets to focus on India; rebranded to Ola Consumer.[14]

Funding

Ola has raised over US$3.8 billion across 15 funding rounds.[15] Below is a table of its major funding rounds:

Year Date Amount (US$) Investors Valuation (US$)
2012 April 5 million Tiger Global Management -
2013 November 20 million Sequoia Capital -
2014 October 210 million SoftBank Group 1 billion
2015 April 400 million DST Global, GIC 2.5 billion
2015 November 500 million Baillie Gifford, Falcon Edge Capital 5 billion
2017 October 1.1 billion Tencent, SoftBank Group 7 billion
2019 January 56 million Tiger Global, Matrix India (Ola Electric) -
2019 April 300 million Hyundai Motor Company, Kia Corporation 6.5 billion
2021 July 500 million Temasek Holdings, Warburg Pincus 7.3 billion

Business Model

Ola operates a two-sided platform model, connecting customers seeking transportation with driver-partners through its mobile app and website. The company generates revenue primarily through commissions (15–20%) on each ride, calculated based on base fare, distance, ride time, and dynamic pricing during peak hours.[16] Additional revenue streams include cab leasing fees, subscription-based services like Ola Select, in-cab advertisements, and corporate partnerships.[17] Ola Money, a digital wallet, facilitates cashless payments and earns transaction fees. The company targets diverse customer segments, including daily commuters, business travelers, and corporates, offering services like cabs, auto-rickshaws, bikes, and outstation rentals.[18]

Products / Services

  • Ride-Hailing: Includes cabs (Mini, Prime, Sedan), auto-rickshaws, and bikes, bookable via the Ola app.[19]
  • Ola Electric: Manufactures and sells electric scooters (S1 Series) and operates a Battery-as-a-Service model.[20]
  • Ola Money: A digital wallet for cashless payments across Ola services and partner vendors.[21]
  • Ola Foods: Operates cloud kitchens, including the Khichdi Experiment, in six cities.[22]
  • Ola Select: A subscription-based service offering premium ride benefits.[23]
  • Ola Corporate: Provides transportation solutions for corporate employees.[24]

Growth & Metrics

As of 2023, Ola has 150 million active users globally and operates in over 250 cities in India, serving over 1 billion rides annually.[25] The company reported a revenue of ₹2,200 crore in FY2024 and a profit of ₹90 crore in FY2021.[26] Ola employs 8,000 staff and has a network of over 2.5 million driver-partners.[27] Its valuation reached $2 billion in November 2024, down from a peak of $7.3 billion in 2021.[28]

Legal Entity Information

Attribute Details
Company Name ANI Technologies Private Limited
Incorporation Date December 3, 2010
Registered Location Bangalore, Karnataka, India
Corporate Identification Number (CIN) U72900KA2010PTC056026
GST Number 29AAHCA4636B1Z8
Authorized Share Capital 1.5 crore
Paid-up Capital 1.2 crore
Number of Employees 6,000 (as of 2024)
Registered Address 4th Floor, Torrey Pines, Embassy Golf Links Business Park, Challaghatta, Bengaluru, Karnataka, India – 560071
Directors Bhavish Aggarwal, Ankit Bhati
Subsidiaries Ola Fleet Technologies, Ola Financial Services, Ola Foods

Acquisitions and Investments

Media & Public Recognition

Ola has been featured in over 82 media events in the past year, with 44 focused on company updates.[31] Bhavish Aggarwal was named in Fortune India's 40 Under 40 list in 2019.[32] The company received the "Startup of the Year" award at the Economic Times Startup Awards in 2016.[33] Ola's shift to Ola Maps from Google Maps in 2024 garnered significant attention.[34]

FAQs

What is Ola Consumer?
Ola Consumer, formerly Ola Cabs, is an Indian ride-hailing platform offering transportation services like cabs, auto-rickshaws, and bikes, alongside electric mobility, financial services, and food delivery.[35]
Who founded Ola?
Ola was founded by Bhavish Aggarwal and Ankit Bhati in December 2010.[36]
What is Ola's primary revenue source?
Ola primarily earns revenue through commissions (15–20%) on rides booked via its platform.[37]
Does Ola operate internationally?
Ola exited international markets (Australia, New Zealand, UK) in April 2024 to focus on India.[38]

External Links

Related Startups

References

  1. "Ola Cabs: Transforming India's Mobility Landscape". The Economic Times. 15 October 2024. Retrieved 1 June 2025.
  2. "Bhavish Aggarwal: Education, Personal Life, Success Story". startuptalky.com. 14 February 2025. Retrieved 1 June 2025.
  3. "Ola Success Story - Funding, Founders, Team, Revenue and More". startuptalky.com. 14 February 2025. Retrieved 1 June 2025.
  4. "Ola Business Model - How Ola Makes Money?". businessmodelanalyst.com. 7 August 2024. Retrieved 1 June 2025.
  5. "Ola's Journey: From Startup to Mobility Giant". Business Standard. 3 December 2024. Retrieved 1 June 2025.
  6. "Ola Business Model". buildd.co. 7 August 2024. Retrieved 1 June 2025.
  7. "Ola Cabs Launches Mobile App to Revolutionize Taxi Booking". The Hindu Business Line. 20 June 2012. Retrieved 1 June 2025.
  8. "Ola Expands to Auto-Rickshaws in Bengaluru". Financial Express. 15 March 2014. Retrieved 1 June 2025.
  9. "Ola Acquires TaxiForSure in $200 Million Deal". The Economic Times. 2 March 2015. Retrieved 1 June 2025.
  10. "Ola Buys Foodpanda India to Bolster Food Delivery Business". LiveMint. 22 December 2017. Retrieved 1 June 2025.
  11. "Ola Expands Internationally, Acquires Ridlr". Business Today. 3 April 2018. Retrieved 1 June 2025.
  12. "Ola Posts First Operating Profit of Rs 90 Crore". The Economic Times. 10 February 2020. Retrieved 1 June 2025.
  13. "Ola Electric - 2025 Company Profile". tracxn.com. 30 April 2025. Retrieved 1 June 2025.
  14. "Ola Exits Global Markets to Focus on India". The Hindu. 25 April 2024. Retrieved 1 June 2025.
  15. "Ola - 2025 Company Profile, Funding & Competitors". Tracxn. Tracxn Technologies Limited. 15 March 2025. Retrieved 18 April 2025.
  16. "Ola Business Model - How Ola Makes Money?". businessmodelanalyst.com. 7 August 2024. Retrieved 1 June 2025.
  17. "Ola Business Model". whitelabelfox.com. 28 June 2023. Retrieved 1 June 2025.
  18. "Ola Success Story". startuptalky.com. 14 February 2025. Retrieved 1 June 2025.
  19. "Ola Cabs Expands Service Offerings with Auto and Bike Options". Business Standard. 10 September 2024. Retrieved 1 June 2025.
  20. "Ola Electric - 2025 Company Profile". tracxn.com. 30 April 2025. Retrieved 1 June 2025.
  21. "Ola Business Model". whitelabelfox.com. 28 June 2023. Retrieved 1 June 2025.
  22. "Ola Foods Expands Cloud Kitchen Network". The Hindu Business Line. 5 November 2024. Retrieved 1 June 2025.
  23. "Ola Success Story". startuptalky.com. 14 February 2025. Retrieved 1 June 2025.
  24. "Ola Success Story". startuptalky.com. 14 February 2025. Retrieved 1 June 2025.
  25. "Analyzing The Business Model Of Ola In Detailing 2024". iide.co. 14 January 2025. Retrieved 1 June 2025.
  26. "Ola - 2025 Company Profile". tracxn.com. 20 May 2025. Retrieved 1 June 2025.
  27. "Ola Success Story". toflr.in. 2 July 2023. Retrieved 1 June 2025.
  28. "Vanguard slashes Ola's valuation to $1.9 billion". CNBC-TV18. 9 May 2025. Retrieved 1 June 2025.
  29. "Ola - 2025 Company Profile". tracxn.com. 20 May 2025. Retrieved 1 June 2025.
  30. "Ola Invests $100 Million in Vogo to Boost Bike-Sharing". Financial Express. 27 August 2018. Retrieved 1 June 2025.
  31. "Ola - 2025 Company Profile". tracxn.com. 20 May 2025. Retrieved 1 June 2025.
  32. "Fortune India 40 Under 40". Fortune India. 10 September 2019. Retrieved 1 June 2025.
  33. "Ola Wins Startup of the Year". The Economic Times. 20 August 2016. Retrieved 1 June 2025.
  34. "Ola Cabs Parts Ways with Google Maps". The Hindu. 13 July 2024. Retrieved 1 June 2025.
  35. "Ola Cabs: Transforming India's Mobility Landscape". The Economic Times. 15 October 2024. Retrieved 1 June 2025.
  36. "Ola Success Story". startuptalky.com. 14 February 2025. Retrieved 1 June 2025.
  37. "Ola Business Model - How Ola Makes Money?". businessmodelanalyst.com. 7 August 2024. Retrieved 1 June 2025.
  38. "Ola Exits Global Markets to Focus on India". The Hindu. 25 April 2024. Retrieved 1 June 2025.