Woloo
 | |
| Company type | Private |
|---|---|
| Industry | Health technology, Mobile application |
| Founded | January 2019 |
| Founder | Supreet Shah, Rupali Kelshikar, Manish Kelshikar, Amit Arondekar |
| Headquarters | Mumbai, Maharashtra, India |
Area served | India |
Key people | Supreet Shah (CEO), Rupali Kelshikar (COO) |
| Products | Mobile application, hygiene management solutions |
| Revenue | ₹8.28 lakh (2023) |
Number of employees | ~20 (2023) |
| Website | www |
Woloo is an Indian health technology startup founded in 2019, headquartered in Mumbai, Maharashtra. The company operates a mobile application that helps users, particularly women, locate clean, safe, and hygienic public restrooms in urban areas. Woloo addresses the challenge of restroom accessibility in India’s metropolitan cities, promoting hygiene and dignity. Its subscription-based model offers access to a network of partner restaurants’ restrooms, complemented by a reward points system to drive customer loyalty. Additionally, Woloo provides smart hygiene solutions for businesses to manage and monetize restroom facilities. The company has raised $551,000 in funding and was valued at ₹53.5 lakh as of February 2024.[1]
Founders & Leadership
- Supreet Shah (CEO): A graduate of Mumbai University, Shah has a background in entrepreneurship and technology. He leads Woloo’s strategic vision and operations, focusing on scaling the platform across India. Shah is recognized for his innovative approach to addressing public restroom challenges.[1]
- Rupali Kelshikar (COO): With expertise in operations and business development, Kelshikar holds a degree from SNDT Women’s University. She oversees Woloo’s partnerships with restaurants and hygiene solution implementations.[1]
- Manish Kelshikar (Co-founder): An alumnus of University of Pune, Kelshikar also founded Be for Bag, a retail venture. He contributes to Woloo’s business strategy and stakeholder relations.[1]
- Amit Arondekar (Co-founder): Arondekar, with a background in technology from Mumbai University, drives Woloo’s app development and technical infrastructure.[1]
Origin & Founding Story
Woloo was founded in January 2019 by Supreet Shah, Rupali Kelshikar, Manish Kelshikar, and Amit Arondekar in response to the lack of clean and accessible public restrooms in India, particularly for women. The idea stemmed from personal experiences navigating urban areas with limited restroom facilities, leading to the development of a technology-driven solution. The founders aimed to create a platform that not only addresses hygiene concerns but also empowers businesses to improve restroom standards. Woloo’s initial focus was on Mumbai, with plans to expand to other Indian cities.[2]
Timeline
| Year | Milestone |
|---|---|
| 2019 | Woloo founded in Mumbai by Supreet Shah, Rupali Kelshikar, Manish Kelshikar, and Amit Arondekar.[1] |
| 2020 | Launched mobile application for locating hygienic public restrooms.[3] |
| 2021 | Raised $300,000 in seed funding round.[1] |
| 2022 | Expanded operations to Pune and Bengaluru.[2] |
| 2023 | Reported annual revenue of ₹8.28 lakh; introduced smart hygiene solutions for businesses.[1] |
| 2024 | Valued at ₹53.5 lakh; pitched on Shark Tank India, declined investment offers.[2][1] |
Funding
| Date | Round | Amount | Investors |
|---|---|---|---|
| January 2021 | Seed | $300,000 | Undisclosed angel investors[1] |
| June 2022 | Seed | $150,000 | Undisclosed enterprises[1] |
| March 2023 | Seed | $101,000 | Undisclosed investors[1] |
Business Model
Woloo operates a subscription-based model, offering monthly (₹99) and annual (₹365) plans for users to access a network of clean restrooms at partner restaurants. The platform targets urban dwellers, particularly women, in metropolitan cities facing restroom accessibility challenges. Users earn reward points per subscription, redeemable for discounts at partner establishments, fostering loyalty and increasing footfall for restaurants. Woloo also generates revenue by providing hygiene and management technology to businesses, enabling them to monitor and monetize restroom facilities. This dual revenue stream supports scalability and sustainability.[2]
Products / Services
- Woloo Mobile App: A platform for locating clean, safe, and hygienic public restrooms, primarily for women, with real-time availability and ratings.[1]
- Smart Hygiene Solutions: Technology for businesses to manage restroom facilities, including monitoring and maintenance tools, enhancing hygiene standards.[1]
- Reward Points System: Users earn points for subscriptions, redeemable for discounts at partner restaurants, encouraging repeat usage.[2]
Growth & Metrics
As of 2023, Woloo reported an annual revenue of ₹8.28 lakh and a valuation of ₹53.5 lakh.[1] The platform operates in Mumbai, Pune, and Bengaluru, with plans to expand to other Indian cities. Woloo has a user base of approximately 10,000 active users and partners with over 100 restaurants. The company employs around 20 staff members, focusing on technology development and partnership management.[2]
Legal Entity Information
| Field | Details |
|---|---|
| Legal Name | Loom & Weaver Retail Private Limited |
| Foundation Date | January 2019 |
| Registrar of Companies (ROC) | ROC Mumbai |
| Corporate Identification Number (CIN) | U74999MH2019PTC319964 |
| Registered Address | 101, 1st Floor, A Wing, Rizvi House, Hill Road, Bandra West, Mumbai, Maharashtra 400050, India |
| Email ID | info@woloo.in |
| Company Status | Active |
| Directors | Supreet Shah, Rupali Kelshikar |
| Authorized Share Capital | ₹1 crore |
| Paid-up Capital | ₹50 lakh |
Media & Public Recognition
- Shark Tank India Appearance (2024): Woloo pitched on Shark Tank India, seeking ₹50 lakh for 4% equity. The founders declined offers, citing misalignment with their long-term vision.[2]
- Lokmat Feature (2019): Recognized as India’s first women-focused restroom platform.[3]
- Startup India Recognition (2020): Acknowledged for innovative health-tech solutions.[4]
- ET Startup Awards Nomination (2023): Nominated for innovation in women’s health technology.[5]
FAQs
- What is Woloo’s primary service?
- Woloo provides a mobile app to locate clean and safe public restrooms, primarily for women, and offers hygiene management solutions for businesses.[1]
- How does Woloo generate revenue?
- The company earns through subscription plans (₹99/month, ₹365/year) and by providing hygiene technology to partner restaurants.[2]
- Which cities does Woloo operate in?
- As of 2023, Woloo operates in Mumbai, Pune, and Bengaluru, with plans for further expansion.[2]
- Why did Woloo decline Shark Tank India offers?
- The founders believed the proposed terms did not align with their long-term vision for the company.[2]
External Links
Related Startups
References
- ↑ 1.00 1.01 1.02 1.03 1.04 1.05 1.06 1.07 1.08 1.09 1.10 1.11 1.12 1.13 1.14 1.15 "Woloo - 2025 Company Profile, Funding & Financials". Tracxn. Retrieved 25 May 2025.
- ↑ 2.00 2.01 2.02 2.03 2.04 2.05 2.06 2.07 2.08 2.09 "Discover the Revolutionary Approach of Woloo to Public Restrooms in India". Professionalsathi. Retrieved 25 May 2025.
- ↑ 3.0 3.1 "For the first time in India, a separate women's toilet Vulu". Lokmat. 20 November 2019.
- ↑ "Woloo Recognized by Startup India". Startup India. Retrieved 25 May 2025.
- ↑ "ET Startup Awards 2023 Nominees". The Economic Times. 15 September 2023.